Tablets become brain of our electronic environment
American market researchers of Gartner are expecting that tablet pcs will replace traditional devices such as remote controls or car dashboards and this way revolutionize the entire computing ecosystem within the next five to ten years. Multi-touch operation will be entering house and car technology, modula app design and new features will make the tablet a universal interface.
App usage in China has risen about 870 percent between January and October 2011. Therewith, China ranks second on the app market behind the United States. In no other country of the world live as many mobile users as in China. At the end of October they were about 952 million.
mediaman hosted a digital afternoon session on Dec 17th in Shanghai's Club Seven. mediaman's Business Director Joyce Gu shared challenges which companies in China are dealing with and ideas on how corporate communication can be established successfully through digital channels, explaining trends by showing a lot of best practice examples. Join one of mediaman's digital afternoons in 2012. Contact Jarvis Li for event information.
Rather: highest possible control over what is published when and shared with whom. Interview with Diaspora co-founder Ilya Zhitomirskiy, who recently died at the age of 22.
The world-leading manufacturer of home appliances Haier relaunched its corporate website with mediaman. The new site haier.net introduces the various facets of Haier's organizational structure, the sub-brands, the social and environmental engagement, reflecting Haier's transformation from a manufacturer into a integrated home & office solution provider. mediaman's main responsibility was the creative idea, information architecture, interface design and the development of a fully functional prototype site.
mediaman has established the digital CRM frontend for smart in China. The Customer Assistance Centre combines the most important contact options, such as test-drive, reservation, download brochures and find a retailer with creating customer data and leads. A mobile version is already in progress.
A new iPad-app promises viewers a more intense TV experience: the application recognizes TV programs by sound and provides additional information such as the actors' biographies or background information to the shown episode. Via links the actors' facebook-accounts and twitter-tweeds are just as accessible as friends` opinions on the social net.
low diet: computer scientist John D. Kubiatowicz has worked out that all data in the internet put together achieve a total weight of half a chocolate bar.
Responsible for the content of this Trendletter:
Florian Zeim, Managing Director,
mediaman Internet Design Consulting (Shanghai) Co., Ltd
Suite 601, 68 Chang Ping Road
Shanghai 200041